GEIZER self-service car wash with BRIZ equipment
BRIZ equipment · Self-service car washes

Self-service car wash turnkey ready-made business no staff, 24/7 from the manufacturer

We manufacture BRIZ equipment and open turnkey car washes. We'll calculate the investment, the revenue and the payback for your city.

  • Our own production
  • Software and CRM
  • 24/7 service
400+bays3countries10+years
Franchise or equipment

How do you want
to enter the market?

What you get with us

The car wash is yours —
the rest is on us

Production, software, support and customer channels already work for your site.

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A set of BRIZ self-service car wash equipment from the GEIZER plant

GEIZER — manufacturer and developer

Equipment and software come straight from the plant: the car wash doesn't become outdated.

  • Equipment from the plant
  • Our own software and updates
  • Design and calculations

Your car wash

The bays run around the clock with no staff.

  • Canopy and bays
  • BRIZ station
  • Running 24/7

Franchisee dashboard

Control and all the site's analytics on one screen.

  • Bay statuses and revenue
  • Notifications to messengers, including MAX
  • Access for your administrator

Customer mobile app

Brings private customers back and brings in corporate ones.

  • Bonuses and promotions
  • In-app payment
  • Company deposit
  • Employees under a contract

Account manager

One person at the company handles all your questions.

  • Accounting
  • Product improvements
  • New site and extra deliveries
  • Marketing and sales

Partner hotline — 3 tiers

A question is followed through to a solution — across three tiers.

  • Tier 1 — 70–80% of questions
  • Tier 2 — engineers and site visits
  • Tier 3 — accountant, developer

24/7 call center for car wash customers

We take your customers' calls.

  • Requests 24/7
  • No operators of your own
  • Technical ones — to engineers

Geo services and Yandex Fuel

The car wash is visible on maps and in navigators — customers come on their own.

  • Maps and directories
  • Routes to the site
  • Fuel stations and taxi fleets
The BRIZ station payment terminal: card, QR and contactless

Payment systems

Payments accepted from day one: we'll help you connect card acquiring.

  • Card, QR, contactless
  • Turnkey acquiring
  • Integration with your acquiring bank
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We'll put together a calculation for your city

A preliminary financial model, a site assessment and a launch plan.

Network geography

Across Russia
and beyond

Choose a city — we'll show photos of the site and the address.

Market analysis

Window of opportunity
is still open

Demand for self-service car washes is growing faster than new ones open. Until supply catches up, a spot in your city is still there to take. Index: 2023 = 100.

  • Demand
  • Supply
  • Window of opportunity
199 car washes · 69 cities · 3 countries
lines converge≈ 2027–2028
Demand and supply in the self-service car wash market · GEIZER index model, 2023 = 100 · a projection, not a guarantee · move the year with the slider, the ← → arrows or by clicking the years
Year in the model 2026
Window width · demand minus supply

+18index points

The gap is at its widest

  • Demand208
  • Supply190
+25% growth in the number of car washes over a yearGEIZER estimate
35% the share of self-service washes in all car wash servicesGEIZER estimate

Is your city still open?

We'll check your city and put together a calculation for your site — based on your inputs.

Questions

What people ask
before starting

Short and to the point. The rest we'll go through on a call.

How much does it cost to join the franchise?

The lump-sum franchise fee — 0 ₽. Getting started — from 450,000 ₽ for one bay: equipment and launch. Site preparation, utilities and rent are counted separately — they depend on the site. Royalty — 5%. We put the quote together for your site: the number of bays, the city, the condition of the plot.

The prices are given as a guide and do not constitute a public offer.

How is the payback period calculated?

This is a calculation from our financial model at a given bay load. The actual result depends on the location, the traffic and the prices in the city — that is why we calculate the model for a specific site instead of showing average figures.

How long does it take from the contract to the opening?

On our projects — about 4 months. That includes design and approvals, site preparation, delivery and installation of the equipment, commissioning and launch.

What kind of plot will work?

For the wash itself — from 39 m², plus about 30 m² for parking and a utility room from 4 m². Utilities: 380 V at 7–12 kW, water from 14 L/min, a septic tank from 6 m³. Send us photos and the address — we'll tell you whether the site is suitable.

Who repairs the equipment and answers questions?

The partner hotline works in three tiers: the first closes 70–80% of questions, then engineers step in with site visits, and behind them an accountant and a developer. Calls from your customers are taken by our 24/7 call center — you don't need operators of your own.

Can I buy the equipment only, without the franchise?

Yes. BRIZ stations are sold separately — you open the car wash under your own brand, and we match the configuration to your site. See the equipment.

Can I see a working car wash in person?

Yes. The network has 199 car washes and 400+ bays in 69 cities in Russia, Kazakhstan and Vietnam. The addresses of the sites are in the block above: pick the nearest city and drive over.

Free consultation

We'll call back and run the numbers for your city

Leave your number — a GEIZER expert will call back, calculate a financial model for your city and answer your questions.